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The attribution model you choose can dramatically influence your understanding of which channels are truly driving results, potentially leading to significant shifts in marketing strategy and resource allocation. However, with numerous attribution models available—from simple single-touch approaches to sophisticated machine … Continue reading
Running effective marketing campaigns with limited resources feels like an impossible challenge for most small businesses. While enterprise companies deploy massive marketing budgets across dozens of channels with dedicated teams managing each platform, small teams often struggle to maintain consistent … Continue reading
Your WooCommerce store isn’t just competing with other online retailers anymore – it’s competing for attention across every digital touchpoint your customers use throughout their day. The businesses that understand this reality and embrace multi-channel marketing are the ones experiencing … Continue reading
Your customers are already on WhatsApp. The question isn’t whether you should be there too – it’s how quickly you can get started. With over 2 billion active users worldwide and a staggering 98% open rate, WhatsApp has evolved from a … Continue reading
Customer service can make or break your business. But here’s the thing – your customers are already on WhatsApp, and they expect you to be there too. With a staggering 98% open rate compared to email’s measly 20%, WhatsApp isn’t just another … Continue reading
Ever needed to quickly message someone on WhatsApp but didn’t want to save their number first? You’re not alone. Whether you’re responding to a customer inquiry, reaching out to a new business contact, or just trying to message someone without … Continue reading
WhatsApp isn’t just for personal chats anymore. With over 2 billion users worldwide, it’s become an essential business communication channel that can significantly boost your customer engagement. This step-by-step guide will walk you through creating a WhatsApp Business account and … Continue reading
Hello, Engagelings. We’re thrilled to announce that WhatsApp is now available as a messaging channel for WordPress and WooCommerce inside PushEngage, starting with two powerful features that are already live: You can now connect with your customers where they’re most … Continue reading
Getting users to engage with your app is harder than ever. With millions of apps competing for attention, even getting someone to download your app is just the beginning of the battle. The real challenge? Keeping them coming back. That’s … Continue reading
Let’s be honest: watching potential customers add items to their cart and then disappear is one of the most frustrating parts of running an eCommerce business. You’ve done the hard work of getting them to your site, showing them your … Continue reading
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