How to engage with inactive subscribers using Audience Groups

PushEngage audience group feature in enhances the efficiency, effectiveness, and personalization of your push notification campaigns allows you to group together your custom segments, geo-locations, and people who interact with your push campaigns. Audience groups allow for more precise targeting. … Continue reading

Guide to Create a Cart Abandonment Campaign

Shoppers add items to their shopping cart but leave the website before completing the checkout. Because it is closely tied to customer conversion rates and revenue, the cart abandonment rate is a crucial business metric for businesses to track. A … Continue reading