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Guide to Create a Cart Abandonment Campaign

Shoppers add items to their shopping cart but leave the website before completing the checkout. Because it is closely tied to customer conversion rates and revenue, the cart abandonment rate is a crucial business metric for businesses to track. A … Continue reading

Push Notifications GDPR Compliant

How to Make Push Notifications GDPR Compliant

Are you looking for a decent guide that tells you about GDPR compliance? That’s tough to find. Especially for any brand that’s expanding its marketing channels. If you’ve followed the news for the past couple of years, you know how … Continue reading